Position Description

We are seeking a gifted wordsmith with a heart for ministry and storytelling, as well as a firm grasp of digital strategy. This role blends creativity, data-driven marketing, and cross-platform communication to help share the Partners International story in ways that deepen relationships, increase engagement, and drive action. You’ll write compelling content for direct mail, social media, email, web, and reports, ensuring a consistent, mission-centred voice across platforms. You will support donor-centric journeys that integrate traditional and digital media.

You'll manage our digital channels and work with digital tools, content systems, and our NetSuite ERM to ensure the right message reaches the right people at the right time, as well as participate in optimizing SEO/SEM performance.

A love for writing, analytics, attention to detail, and deep alignment with our Christian worldview are essential.

• Position Title: Communications Specialist
• Department: Communications
• Communications Reports to: VP of Communications

Responsibilities:

Content Creation & Donor Communication

• Write compelling, donor-focused content across formats—letters, emails, website, social media, and reports.
• Craft storytelling pieces that highlight the work and impact of our international ministry partners
• Collaborate with internal teams to develop creative, clear, and response-driven communications that inspire action.
• Cultivate new leads and new donors while engaging our active donors.
• Collect resources and curate research required to support content generation.
• Integrate non-digital and digital communication to serve a diverse donor community.
• Distributes regular and timely content.
• Optimizes content with clear call-to-actions.
• Script content for short and medium-length videos.
• Design and format content using design software and multimedia templates.
• Edit and proofread for tone, grammar, clarity, and accuracy.
• Maintain brand consistency and alignment with our mission, vision and communications strategy.
• Positions Partners International as mission experts.
• Proofreading for accuracy, tone and consistency.
• Support communications leadership through administrative support on various projects

Digital Marketing & Engagement

• Build our online community by engagement, spreading our brand and creating shareable content.
• Manage our social media presence (Facebook, Instagram, LinkedIn, X, Vimeo, etc) with the goal of measured growth of our subscriber base.
• Manage and optimize SEO and SEM strategies to increase organic and paid visibility.
• Plan, create, and schedule shareable and timely content aligned with campaigns and ministry updates.
• Run Facebook Ads, Google Ads, and other paid campaigns, monitoring ROI to optimize performance.
• Enhance our digital engagement with relevant discussions both inside and outside of our channels—creating opportunities for thoughtful discussion.
• Manages various email campaigns utilizing templated designs and targeted segmentation, ensuring these emails get into the right inboxes at the right time while increasing click-through rates.
• Converts digital traffic to donors and advocates with clear calls-to-action.
• Drive relevant leads to our website and events.
• Help organize and share content on our website.
• Create campaign landing pages, downloadable resources, while tracking conversions, and integrating forms
• Regularly update the website using a CMS; ensure mobile responsiveness and content freshness.
• Analyze performance metrics across channels (email opens, click-throughs, engagement), and adjust strategy accordingly.
• Optimize content for search engines and digital discoverability.
• Creates free resources to drive leads, increases subscribers and builds awareness.
• Stay informed on digital trends and recommend new opportunities for growth.

Systems, CRM & Campaign Coordination

• Support a team in the planning, conceptualization and rollout of campaigns with clear goals and KPIs.
• Integrate digital and non-digital communications for a cohesive donor experience.
• Monitor internal channels to identify and collect resources that will inform our communications.
• Measure, monitor and evaluate success regularly and tweak plans accordingly.
• Assist in executing our mass customer relationship management strategies.
• Support the execution of donor journeys and campaigns through our ERM, various communications platforms and automation.
• Maintain accurate donor data and ensure content is targeted appropriately.
• Collaborate with departments to provide insights into donor behaviour and response.
• Coordinate the timing and delivery of multi-channel campaigns to support fundraising goals.
• Help identify and route inquiries that require personal follow-up.
• Assist in maintaining and organizing web content in our CMS.
• Stay informed on digital trends and emerging strategies in nonprofit communications.

Skills, Experience, Knowledge and Gifting:

• Diploma or Degree in Communications, Marketing, Social Media, or equivalent.
• Certification in Google Ads, SEO, or digital marketing tools
• 2+ years experience in content creation, marketing, or communications (agency or in-house).
• Strong writing, editing and proofreading skills with a proven and persuasive storytelling ability.
• Proficiency in messaging that motivates and drives response that converts leads to donors and donors to advocates.
• Experience in direct-response marketing and not-for-profit communications.
• Understanding of Biblical missiology, global missions, and the role of the Church in development work, with the ability to communicate from a faith-based perspective.
• Inquisitive, self-learner with the ability to think creatively and think analytically.
• Able to effectively communicate Partners International’s perspective maturely in a digital world
• Strong knowledge of effective digital media strategies, their best practices, and processes.
• Proficiency in SEO/SEM, social media marketing, and email marketing
• An understanding of marketing principles.
• Experience in inputting and editing assets that are mobile-friendly.
• Energized by learning new software.
• Comfortable using ERM systems, CMS platforms, marketing automation and digital analytics tools daily.
• Experience using Google Ads, Meta Ads, and Google Analytics.
• Experienced in Adobe Creative Suite (or equivalent design tools).
• Familiar with Google Workspace.
• Strong organizational and time management skills; able to manage multiple projects, deadlines and goals simultaneously.
• Comfortable with both repetitive content updates, deep research and informal interviews to generate new content.
• Eager learner with a solution-oriented mindset, collaborative attitude with growing analytical skills.
• Committed to Christian values and able to communicate our faith-based mission in a respectful and relevant way.

Employment Type:

Full-time, with a hybrid work arrangement. A minimum of 3 days per week in-office (Brampton, Ontario) is expected, with flexibility for remote work on other days.

Our Culture:

We partner with local leaders in challenging places to build the church and transform communities in the name of Jesus.

Our Unique Drivers are:

• Local Leaders (indigenous to their region of the world),
• Risk-taking (bringing the gospel of Jesus to the most challenging places) and
• Holistic Approach (integration of word (gospel) and deed (relief and development).

We are a Christian mission in the evangelical tradition with a focus on gospel proclamation and integral mission. All of our staff members are encouraged to sign a lifestyle and code of conduct statement, and to be donors of our mission.

Our staff gathers weekly for a one hour “chapel” event during which we pray together, study the Bible and learn about and are inspired about our mission. This event includes interaction with our international partners, donors and the Canadian Church. We live out our faith in Jesus through our work, our relationships and our passion to see our world transformed in the name of Jesus.

Because we are a donor-facing ministry, there are professional expectations for all staff regarding dress, language and social media usage.

We are a cross-cultural, global mission that interacts with people of many different backgrounds, languages and cultures. “Cultural Intelligence” is nurtured and expected alongside emotional and intellectual intelligence amongst our staff members.

Our Statement of Faith can be found here (WEA Statement of Faith) https://worldea.org/who-we-are/statement-of-faith/

Our Values:

• Jesus Changes Lives
• We are on Mission with God
• Every Person has Dignity and Worth
• Partnering is God’s ideal
• Bold Leaders Make a Difference
• Integrity Matters
• We are to Bring Our Best

Thank you for your consideration:

Please take a moment to include a cover letter with your application and share with us what personally appeals to you about our culture and mission. A PDF os some of your work, while optional, is appreciated.

Please submit your resume and cover letter to:
jobs@partnersinternational.ca